I recently worked with a client who asked me to help her ‘sound like her but more professional.’
Clients use the word ‘professional’ a lot but while studying their target market, getting all up in their brand business, and overall getting to know the client as a person, I realized [...]
This is inspired by a post by The Story of Telling: 5 questions you need to ask about your ideal clients. Check that out when you get a chance.
Clarity is so golden—and necessary if you’re going to float steadily along in this entrepreneur boat.
1. Who are you?
What are [...]
Imitation is supposedly the sincerest form of flattery.
It is also what we sometimes do as budding creatives, when we fall so hard, entrenched in admiration of the career, intuition, or vision of the creative object of our affections that we can’t muster our own.
One of my favorite author’s is [...]
I know, I know.
We’re totally out of the Sex and the City era and have moved on to more realistic witty entertainment like Girls but, kids—a good quote’s a good quote and SATC’s latex covered cup runneth over.
(Two bucks if you can tell me the episode this post title is from! Well, [...]
I spent the majority of my sophomore year of undergrad with a crush on a boy who didn’t have a crush on me.
I was 19, naïve, and made embarrassing attempts to get his attention. You know—“accidentally” running into him places, pretending beer pong (or beer, for that matter) was something I enjoyed, and [...]